
Migration of the Urinal Brand to Umbraco CMS: Efficient Management of 8 Markets in One Solution
Web presentation
Requirements
STADA is a leading global manufacturer of pharmaceuticals and over-the-counter medicines, including the established Urinal brand, which focuses on urinary care. For this key project, we carried out a complete migration to the modern Umbraco CMS platform to ensure high flexibility in content management and a top user experience.
The original solution no longer met requirements for content management or long-term sustainability. The client thus sought a more efficient solution to simplify editors' work, allow easy multilingual content management, and reduce overall operating and future development costs of the website.

Efficiency and Sustainability
Supplied Services
- Long-term project development
- Front-end development and coding
- Front-end Performance Optimisation
- UX/UI design and content structure
- Back-end Solution Implementation
- SEO optimisation
- Google Analytics Implementation
- Deployment and cloud hosting
- Generative Engine Optimisation
Technology
Simplifying content management led to a more comfortable workflow for editors and more efficient website operation. The new solution also brought long-term sustainability and reduced management and development costs.

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