We transformed BIQ Group from a one-page website into a fully-fledged digital platform
Web presentationAward-winning transformation of BIQ Group’s online presence
BIQ Group is a technology and consultancy group that has grown through acquisitions since 2017 to encompass five companies, from web development and SAP to HR and Atlassian consultancy. Yet its website failed to communicate this: it remained a brief, one-page presentation with no room for services, case studies or individual group members. We therefore built a completely new digital platform that presents the group in a structured way and reflects its true scale. Its quality was confirmed by the Kentico Site of the Month award in March 2026.
What needed to change
BIQ Group grew faster from 2017 onwards than it could communicate externally. Following the founding company BOOTIQ, acquisitions gradually joined the group: Novasoft (SAP, 2019), the Slovak BOOTIQ SK team (Atlassian, 2020), Bluesoft (Kentico, 2021) and PUXdesign (UX/design, 2022). In 2023, the group exceeded CZK 500 million in turnover and entered international markets. However, the original website remained a single-page solution that could not present the individual companies, their services or specific completed projects.
The aim was therefore not a cosmetic redesign, but a new information architecture from the ground up. Alongside the new website, the group also addressed its rebranding. The website had to give each subsidiary its own space, clearly explain the broad service portfolio—from web development to SAP and HR—and remain simple enough for the team to expand independently over time with further case studies, news and future acquisitions.
What BIQ Group needed
• Transforming a one-page website into a complete digital presentation
• A structured introduction to the group and its subsidiaries
• Detailed presentation of services and technological expertise
• A dedicated section for case studies and completed projects
• A scalable content structure to support further growth
• Easy, efficient content management and expansion
• Preparation for multiple language versions
How we approached it
We built the platform on Xperience by Kentico (XbyK), with the option of using the AIRA AI assistant, using ASP.NET Core, C# and .NET 10 on the backend, and HTML5, SCSS and Vue.js on the frontend. This gives the website room to grow with the group: additional subsidiaries, services or language versions can be added without changing the core structure.
The website also addresses practical details that are easily overlooked in large corporate presentations: images are automatically generated in multiple versions with focal-point detection and converted to the more efficient WebP format; content management is simplified by a CMS with straightforward editing and clear reference filtering; forms send automatic email replies; and the CMS administration is protected by single sign-on (SSO). The result is a website that not only looks professional, but can also be managed and developed efficiently.
What the project delivered
A single-page brochure site evolved into a fully-fledged platform that gives BIQ Group space to present all five companies in the group, their services and completed projects. This was independently confirmed by the Kentico Site of the Month award (March 2026). The jury highlighted the striking design, use of widgets, logo walls and detailed case studies, as well as how the platform brings together several subsidiaries under one trusted digital umbrella.
The new BIQ Group website is also communicating the group’s real scale for the first time: 590+ specialists and consultants and over 2,100 completed projects since 2017 (see the box above). This is context about the group as a whole, not a result directly caused by the website. BIQ Group will evaluate the new website’s specific business results (traffic and enquiries) over time.
The collaboration continues after launch. Bluesoft continues to look after the website, and together they are planning to gradually expand the news and case study sections.
“We rate our cooperation with Bluesoft very positively, especially given that creating a website on the Kentico platform was a new experience for us. We therefore appreciate even more that the Bluesoft team guided us through the entire process with great professionalism, care and helpfulness. Everything was very well managed as a project and prepared in detail. Throughout our cooperation, we felt fully supported on the way to delivering the website as quickly as possible and to the required quality. We are pleased with the result and expect to continue developing the website on this platform over the long term.”
Services provided
- Detailed analysis of requirements and proposal for technical architecture before development begins.
- Design and development of clear, modern website interfaces.
- Server logic and the data layer on which the entire ecosystem runs.
- Configure the CMS so editors can manage content themselves, without developer intervention.
- Visitors can easily filter case studies and references by industry or project type.
- Enquiry forms automatically confirm receipt and notify the right team.
- Unified and secure sign-in for website editors to the web administration area.
- Measuring user behaviour for further optimisation of content and sales.
- Populating the new website with real content from the group and its companies at launch.
- We don't stop at launch; we continue developing the website based on business needs.
- Ongoing maintenance and preventive checks to keep the website stable and secure.
- Basic technical and content optimisation for search engines from launch.
Technology
- Enterprise CMS/DXP powering content management and the project's entire digital ecosystem, with an integrated AI assistant available to editors.
- Powerful, modern foundation for the entire application on the Microsoft stack.
- A frontend framework for fast, smooth interfaces that update without reloading the page.
- The standard building blocks of a modern, responsive front end.
- Automatically converting images to a more space-efficient format for faster loading.
- Images are automatically cropped for different displays, keeping the main subject in view.
- Managed hosting directly from Kentico for reliable platform operation.
- Automated deployment of changes, enabling the website to evolve faster and without manual errors.
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